Tips on what you should buy or not buy from online grocery shopping offers
Updated: Aug 4, 2021
What is online grocery shopping?
An online grocery store is a physical supermarket or grocery store that allows online ordering or a standalone e-commerce service that includes grocery items. Online grocery delivery services are available across Europe, Asia and North America, primarily in urban centres. Online orders are placed through e-commerce websites or mobile apps.
The online grocery store's technology platform can be developed in-house, or the third-party platform can be reused and customized to reflect the company's brand and provide unique features. In some cases, all management and support activities are outsourced to the platform provider.
Tips on what you should buy in online grocery shopping offers
Due to the rapid growth of technology, business organizations have shifted from the traditional method of selling products to the electronic process of selling products. Business organizations use the Internet as their primary means of conducting business transactions.
Online stores have no space restrictions, and a wide variety of products can be viewed on websites. Help analytical shoppers buy a product after a good research.
1. Convenience of online grocery shopping offers
Shopping is easier and more convenient for the customer through the Internet. It's also easy to cancel transactions.
It illustrates the factors that motivate online shoppers to buy products online.
6 Top Reasons Buyers Give When Buying Online
Save time and effort.
The convenience of shopping at home.
Wide variety/range of products available.
Good discounts / lower prices.
Get detailed product information.
We can compare various models/brands.
2. Buy without pressure
Generally, in brick-and-mortar stores, sales representatives try to influence customers to buy the product. As a result, there can be some pressure as long as customers are not pressured in online stores.
3. Online shopping saves time
Customers do not need to queue at the checkout to pay for the products they buy. Instead, they can shop at home or work and don't have to waste time travelling. Customers can also search for the desired products they need by entering keywords or using search engines.
Companies display the full range of products they offer to attract customers with different tastes and needs. This allows buyers to choose from various models after comparing the finish, features and price of the products on display.
5. Online store availability
The mall is open 365 x 24 x 7. Therefore, time does not act as a barrier, wherever the seller and buyer are.
6. Online tracking
Online consumers can track order status, and shipment delivery status tracking is also available.
7. Online shopping saves money
To entice customers to shop online, electronic retailers and online grocery shopping offer customers discounts. Thanks to eliminating maintenance and real estate costs, retailers can sell products at exclusive discounts through the Internet. In addition, sometimes major online shopping sites provide a comparison between stores.
Tips on what you shouldn't buy in online grocery shopping offers
Ease of access is the main reason for the success of e-commerce. Although the Internet offers a quick and easy way to purchase a product, some people prefer to use this technology only to a limited extent. The customers see the Internet to gather more information about a product before buying it in a store. Some people also fear becoming addicted to online shopping.
The main disadvantages of online grocery shopping offers are the following.
1. Delivery delay
Long shelf life and lack of proper inventory management cause shipping delays. Although the duration of the selection, purchase and payment of an online product takes no more than 15 minutes; Delivery of the product to the customer's door takes approximately one to three weeks. This frustrates potential customers and prevents them from online grocery shopping offers.
2. Lack of significant discounts on online stores
Physical stores often offer discounts to customers and attract them, making it difficult for online retailers to compete with offline platforms.
3. Lack of touch and feel of the commodity in online grocery shopping offers
The lack of tact, tact and experience creates concerns about the quality of the product offered. Moreover, online shopping is not very suitable for clothing as customers cannot try it.
4. Lack of interactivity in online grocery shopping offers
Physical stores allow price negotiations between customers and sellers. The showroom sales representatives provide personalized attention to customers and assist them in purchasing merchandise. Some online shopping stores offer the service of speaking to a sales representative
5. Lack of shopping experience
The traditional shopping exercise offers a lot of fun in a showroom environment, innovative vendors, smells and sounds that cannot be experienced on a website. Indians generally love to shop. Consumers expect it as an opportunity to go out and shop.
6. Lack of control when shopping online
An online customer has to buy a product without actually seeing what it looks like. Customers can click and buy some products that aren't really in demand from them. Electronic images of a product are sometimes misleading. Colour, the actual appearance may not match the electronic pictures.
People love to visit physical stores and prefer to carefully examine what's good, even if it takes time. Electronic images range from the physical appearance when people purchase electronic image-based goods.
7. online grocery shopping offers Fraud Online
Sometimes the shopping site itself disappears. Other than the above, online payments are not very secure. Therefore, e-marketers and retailers must be aware of this problem to drive the growth of e-commerce. In addition, cybercrime rates have increased, and customer credit card and bank details have been misused, raising privacy concerns.
Customers should be careful when disclosing their personal information. Unfortunately, some of the electronics retailers are unreliable.
The disadvantages of online shopping will not stop its growth. On the contrary, online shopping has helped companies recover from the recession.
Merchants need to pay attention to obstacles and ensure a secure payment system to make online purchases effective. E-merchants and online shoppers can follow the following tips.
Best online grocery shopping store
There are various online grocery shopping stores that help to deliver daily groceries to your doorstep. OTPxpress is an Omni-channel everyday essentials chain of stores that serves the customers hyper-locally through online & stores. OTPxpress brings farm-fresh products and your daily essentials to your doorstep at an affordable rate, making online and in-store grocery shopping Fast, Safe and Easy.
We currently serve in Bangalore with 50 outlets and soon expanding to all the major cities across India.
Note - Now get the fastest delivery from your nearby store by just placing your order on an online grocery shopping app and get all your personal and household deliveries right at your doorstep.